RTM

The marketing body for regional FTA TV

Regional TV Marketing, known as RTM, is the marketing body for the free to air TV networks broadcasting in regional Australia.

RTM works with media agencies and advertisers and seeks to:

• Demonstrate effectiveness and ROI from RTV advertising
• Provide regional consumer research and insights
• Help brands develop regional growth opportunities
• Support media agencies and MFA with training and research

RTM commenced operating in late 2000 and is funded by Regional Broadcasting Australia Pty Ltd. which is a joint venture between Prime, Southern Cross, WIN and NBN.

Brian Hogan is the General Manager of RTM he can be contacted at brian.hogan@regionaltvmarketing.com.au.